2014-12-07 - 00:29 | News | Tags: , |

Pitfalls in online marketing to avoid marketing departments, which specialists and executives know the regulations, remain with their online marketing on the right side. Dr. Jur. Thomas provides a comprehensive overview of obeying laws in the various forms of online marketing taught in seminars in Cologne and Stuttgart. Online marketing pitfalls to avoid the Internet company offers numerous easy ways to promote products or services.

However, many technically viable marketing opportunities are restricted by regulations. Employees of the marketing departments know the main provisions of the civil code, trademark law or act against unfair competition (UWG), affecting the online marketing. A refresher course of this legal knowledge helps make sure to also experienced staff, avoid the many pitfalls that exist in online marketing. The lawyer specialising in information technology law gives participants valuable legal knowledge in relation to the legal tips for email marketing Sending of newsletters or advertising by E-Mail. The seminar participants learn, for example, what kind of consent they need for the sending of E-Mails and how they can get them. On the basis of cases, current case law is called Dr.

creates examples both lawful and unlawful and thus invalid declarations of consent. The speaker also shows that legal certainty can loyalty companies in the new media. “Rechtssicher online advertising” in Cologne and Stuttgart in the one-day seminars are seminars at experts and executives from marketing and legal as well as supervisor of the company. The first seminar on the 10.08.2011 in Cologne, the second at the 11.08.2011 in Stuttgart. A more detailed description of program and content of the two seminars in Cologne and Stuttgart can be viewed on the Web page of the I.O. BUSINESS seminars and trainings.